Services
Sustainable transformation of advertising production - from the first idea to the final film. Introduction into the processes and standards of green production. Incentivisation for your employees, be that strategists, accountants, creatives or producers. Together, we define hot spots, learn about solutions and put together a green roadmap for your sustainable production set–up. Among other things you’ll learn about sustainable production planning and script checking, calculation, communication and incentive received.
Green Circle Training
We conduct comprehensive evaluations of your current production processes, identifying areas for improvement and recommending sustainable alternatives. Our assessments consider factors such as green storytelling, sustainability on set, and a sustainable supply chain. Before shooting begins, scripts, budgets and production designs are reviewed. Thus, together we create a Carbon Action Plan. Suitable measures are discussed and defined with each head of department in advance, to lower down emissions on set and during all phases of production.
Green Production Consulting
We calculate the CO₂e footprint of your production. Emissions are saved through the use of green production processes and standards. Among other things, the energy requirements for filming and post-production, materials, props, and costumes and screen vehicles are used, as well as light and noise exposure. There is also a review of the sustainability certificates of vehicles and accommodation for cast and crew. These are summarized in a report and can be integrated by marketeers or CSO's into your personal database or ESG reporting.
Calculation /Certification Management
Our team
We are shifters. We want to help you make making sustainable films.
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David Kettner founded the production company picsters.tv in Berlin and Zurich in 2013. He is involved as a green consultant, speaker and advisor on the topic of green production. He specializes in the development of sustainable video marketing strategies and the production of high-quality, creative moving images - from commercials to image films and other branded content. The IHK-certified “Green Consultant Film & TV” is committed to sustainable, green productions and shares his know-how in the Association of German Advertising Film Producers.
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Matteo founded the production company cineMars in Cologne. With the slogan and mission "filming for change.", they set out as a film production company to play an active role in the urgent ecological, economic and social transformation.
In order to drive change more effectively, he has trained as a IHK-certified Green Consultant. Since then, he is advising and speaking about green production and green storytelling – for companies, broadcasters and events.
He is also promoting the transformation to a sustainable media & TV/film industry as a board member of the Federal Association of Green Film & TV Consultants Germany.
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Elena Kettner is a production manager and production assistant. Her clients include public and private broadcasters and independent production companies. Since 2023 she can officially call herself a Green Consultant. Motivating her own industry to become more sustainable and revolutionizing the fundamental definition of profit is a matter close to Elena's heart. She believes that a structural rethink of the industry is the only way to achieve effective and sustainable change.
