The environmental impact of advertising is often overlooked. But the way the industry makes things is fast becoming just as important as what it creates.
Shift happens
Make ads without making a mess
Research shows that a single ad production leaves 6.1 tons of CO2e. We want to shift advertising towards climate friendly production approaches to reduce its footprint and raise its handprint.
Real ad net-zero
Thats why we created Shifter, a consultancy for sustainability guidance in the ad industry on the way to a sustainable marketing supply chain.
We love to speak about sustainable advertising with:
